Social content

For social content, Performance Creative emphasizes agility and responsiveness to audience behaviour.

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We’d love to hear what you’re up to and how we can help.

Real-Time Performance Tracking

Social posts are constantly monitored for engagement metrics. Underperforming posts are quickly replaced with new creative, ensuring content remains relevant and engaging for your audience.

Platform-Specific Optimisation

Every social platform has its nuances, and we design content that is optimized for each—whether that’s Instagram, Facebook, or TikTok. The creative is tailored to the format and audience expectations on each platform.

Engagement-Focused

Social content is crafted to maximize engagement, with a focus on creating conversations, driving shares, and encouraging interactions. We test various formats (polls, videos, carousels, etc.) and adjust the content strategy based on real-time feedback.

Our process, underpinned by technology.

Data

Strategy

Delivery

Reporting

Quantitative analysis

We’re a Sydney marketing agency with a point of difference. Introducing Gamma, our proprietary AI technology, which allows us to analyse big data sets in real time.

Qualitative approach

We work collaboratively with clients on an ongoing basis to extract insights relevant to their business challenges.

Gamma is the dedicated innovation lab of G Squared, comprising of a select team of consultants and engineers who collaborate with clients to craft purpose-built AI tools.

We'd love to discuss your upcoming project and requirements

Please use the form to get in touch, and a member of our Consulting team will respond.

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