Digital Strategy Workshop

Led by our experienced strategy team, this workshop is designed to enhance your digital presence and identify the roles each channel plays in the customer journey.

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We’d love to hear what you’re up to and how we can help.

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Collaborative workshop with our seasoned strategy team

Join forces with our strategy consultants in an interactive workshop setting. Here, we open the floor to a collaborative exploration of your digital landscape. Our team brings a wealth of experience and innovative thinking, ensuring that every aspect of your digital strategy is aligned. Our digital workshop goes beyond surface-level analysis to dive deep into your customer journey, supporting your business objectives by creating a tailor-made digital strategy that resonates with your target audience.

Comprehensive understanding of your business needs

A pivotal focus of our workshop is to gain an in-depth understanding of your business objectives and requirements, as well as your complete customer journey. This alignment ensures that the strategies we develop directly contribute to your business growth and success.

  • Business objectives What drives your business? Whether your goal is to increase market share, enhance brand awareness, or drive sales, we will align our strategies with your core objectives to ensure that every digital tactic is geared towards achieving your desired outcomes.

  • Business requirements We consider all aspects of your operational and marketing needs, from resource allocation to technological capabilities. Understanding these requirements allows us to tailor a digital strategy that fits seamlessly into your business operations, maximising efficacy.

  • Customer journey We dissect each phase of your customer's interaction with your brand, from initial awareness to post-purchase behaviour. By analysing how each touchpoint affects customer decisions and experiences, we can craft strategies that attract and retain customers.

Tailored recommendations and workshop findings

The culmination of our workshop is a detailed report outlining our findings and recommendations. This includes a comprehensive full-funnel digital strategy tailored specifically for your business. Our actionable insights and strategic recommendations are designed to propel your digital marketing efforts, ensuring we deliver real business results.

Our process, underpinned by technology​.

Data
Strategy
Delivery
Reporting

Quantitative analysis

We’re a Sydney marketing agency with a point of difference. Introducing Gamma, our proprietary AI technology, which allows us to analyse big data sets in real time​.

Qualitative approach​

We work collaboratively with clients on an ongoing basis to extract insights relevant to their business challenges​.

Gamma is the dedicated innovation lab of G Squared, comprising of a select team of consultants and engineers who collaborate with clients to craft purpose-built AI tools.

We'd love to discuss your upcoming project and requirements

Please use the form to get in touch, and a member of our Consulting team will respond.

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Featured insights from our team.